There is always something worth celebrating at The Melting Pot! Recently, The Melting Pot ranked on Franchise Times’s Franchise 400, an exclusive ranking Franchise Times publishes each year of the largest U.S.-based franchise systems. It’s determined by the overall systemwide sales, including those owned by the brand directly and independent franchisees.
Even with 2020 being a year of unknowns and situations we’ve could have never prepared for, the franchisees and leadership behind The Melting Pot were able to secure a spot at #271 out of 400.
While the list of 400 was recently updated to 400 from an original 200 to include a wider variety of franchisees and up and comers, this is The Melting Pot’s second consecutive year ranked by this industry leader.
How is The Franchise 400 List Determined?
The ranking process is a long five months but presents one of the best comprehensive reviews of the current state of franchising. Franchise Times uses a combination of public reports to gain a complete understanding of the recent sales across all units. To qualify for a spot, the franchise brand must have at least 10 percent of the company’s locations owned by franchisees.
How Did We Do It?
While it’s been reported that the combined annual sales at the 400 largest U.S.-based franchisors declined by more than $96 billion in total last year, the companies on this list have continued to operate and pivot in a world focused on COVID.
Three main areas helped us stay strong among such an unprecedented time:
- Innovation – We streamlined our menu, offering Melting Pot’s first-ever to-go orders and curbside pickup options. We even introduced new restaurant designs to add more contemporary casual dining elements.
- Expansion – We’ve continued to search for new franchisees, expanding our operations into new territories, all while implementing new national menus that expanded our regular clientele.
- Dedication – At the end of the day, our success directly results from our commitment to our customers and franchisees. Across the board, we’ve been able to make the decisions and changes needed to ensure The Melting Pot will continue to be here for decades to come.
Through it all, The Melting Pot relied on its proven franchise operations and continued to pivot when needed to help our franchisees continue to be successful and create the perfect night out – and in – for our customers.
Ready to dip into the fun? Request more information about our fondue restaurant franchise opportunity by giving our team a call at (844) 334-2601!